
Most of the time, when people talk about mindfulness and law practice they talk about the stress of dealing with our cases. This is true for me, but one additional stressor for many lawyers is business development.
Over the years, I have come to enjoy business development. Now, I think it’s fun.
Some Lawyers Struggle with Business Development
Years ago, though, I really struggled networking and business development. I was convinced I couldn’t do it because I was an introvert and not a natural salesperson. Mindfulness practice has helped me make peace with business development, largely because it helped me make peace with myself.
I got to talk about this journey on a new episode of the BE THAT LAWYER podcast with Steve Fretzin. Steve if a business development coach and consultant. He helps lawyers make the whole process less painful and more effective.
About the Podcast and Episode
On his podcast and in his latest book, he shares the stories of lawyers who have found success with business development. If business development makes you nervous, if you worry about losing your soul or feeling inauthentic trying to sell, Steve is a good person to listen to and this episode is for you.
Ultimately, I think business development is about building relationships and offering value to the your community. I think this idea comes through well in the episode. It also shares some insights about how mindfulness practices can support it.
How Can Mindfulness Help with Business Development?
As Steve and I discuss in interview, mindfulness practices can support business development in a number of ways.
- It can help you identify and regularly reconnect with you values so you can live them in your business development efforts;
- They can help you cultivate tools for managing stress as it arises in your body, heart, and mind;
- It can help you cultivate self-compassion which is essential for actualizing any long-term goal;
- It can help you let go of limiting thoughts and beliefs; and
- It can help you manage the mental and physical toll of handling additional work on top of law practice.
Where to Find the Podcast Episode
If you want to learn more about mindfulness and business development for lawyers, check out the interview. Here are several options for how you can do.
You can listen to the Be That Lawyer podcast here: Website | Apple Podcasts | Spotify.
You can also watch the episode on YouTube here:
Want to learn more about mindfulness and compassion? Check out my new book, How to Be a Badass Lawyer, for a simple guide to creating a meditation practice of your own in 30 days. And to share mindfulness with your little one, check out my new children’s book, Mommy Needs a Minute.
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